Wednesday 23 January 2008

Reuters and IHT: Exclusive Alliance - Not

I wonder if the International Herald Tribune would have touted its Business with Reuters deal with quite the air of exclusivity it had about it, had they known that:

a) a few days later, Reuters would announce that they would be providing video content to the the FT
b) a few weeks after that Reuters would announced that they would be providing video content to just about anyone. Here's a headline from Beet TV from Monday:

Reuters to Make the Web News-Video-Rich as it Opens Vast Resources to Online Publishers

http://www.beet.tv/2008/01/reuters-to-make.html?cid=98213514#comment-98213514

I have to presume no-one at the IHT was under the impression this was an exclusive deal, but that is rather how it came accross to us uninformed readers. Me, at least.

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